Strategic Mobile Design Creating Engaging Experiences

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Strategic Mobile Design: Creating Engaging Experiences By Joseph Cartman, Richard Ting
2008 | 224 Pages | ISBN: 0321580079 | PDF | 4 MB



This book gives anyone interested in mobile campaigns, both client-side and production-side, the knowledge to approach a mobile project with a cohesive strategy. The book presents a holistic view of the mobile ecosystem design/technology/marketing/business/build, with enough information to get one started with a project of this nature.

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Tags: Engaging, Experiences, Creating, Design, Mobile
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