William A., PhD Cohen
Wiley | 2005-12-02 | ISBN: 0471692832 | 426 pages | PDF | 1,6 MB
A new, revised edition of the classic guide for entrepreneurs
For more than a decade, The has been the go-to resource for budding entrepreneurs and small business owners alike. Now in its Third Edition, this classic has been revised and updated to meet the needs of the modern reader in todays fast-paced business environment. Covering everything from getting a start-up loan to introducing a new product, this comprehensive guide shows you how to deal with the common problems every small business faces-without hiring expensive outside help.